Joan Gussow was one of the first to advocate for eating locally, specifically for environmental reasons. She tells coffee lovers that “coffee is okay for people to import as long as it is produced sustainably. Coffee does not weigh a lot and therefore takes less energy than many foods to transport, and it doesn’t need to be refrigerated en route.’ – True Food.
As as true ‘coffee lover’ I was happy to hear these facts. If you don’t know already I received a Nespresso machine for Christmas from my lovely boyfriend. I have been obsessed with it ever since I laid eyes on it – the machine.. and him. Naturally I wanted to know more about where this coffee was coming from because it was so delicious and I really didn’t want to give it up. I knew that Nespresso is known for their quality of coffee and not necessarily their sustainability. So looking further into it, I found out that Nespresso is partnered with Rainforest alliance and has an initiative called (links below). The Rainforest alliance helps secure the long-term sustainable production of coffees. Their objective is:
– The Nespresso objective is to source 80% of its coffee from its AAA Sustainability Quality™ programme and Rainforest Alliance Certified™ farms by the end of 2013.
Ecolaboration is Nespresso’s approach to sustainability and manage the social and environmental impacts of our business, while improving the lives of coffee farmers and their communities. Their goals are:
– Coffee: source 80% of our coffee from the Nespresso AAA Sustainable Quality™ Coffee Program, including Rainforest Alliance certification by 2013.
– Capsules: put collection systems in place to triple our capacity to recycle used capsules to 75% by 2013.
– Carbon: between 2009 and 2013, reduce the carbon footprint of each cup of coffee by 20%.
Ecolaboration link: http://www.nespresso.com/ecolaboration/uk/en/home.html
Rainforest Alliance Standards: http://www.nestle.com/csv/ruraldevelopment/coffee/nespresso